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Monga kampani yodziwika bwino komanso yodalirika, Dongfeng Fengxing sikuti imangolimbitsa khalidwe lake, komanso imasunga cholinga chake choyambirira komanso cholinga chake, nthawi zonse imaika zosowa za ogula patsogolo, ndikupangitsa ulendo uliwonse kukhala wosangalatsa kwa ogwiritsa ntchito. Potsatira kufunika kwa mtundu wa "malo anzeru, kusangalala ndi zomwe mukufuna", Dongfeng Fengxing imawona luso ngati maziko a bizinesi yake ndipo imagwirizanitsa ukadaulo wapamwamba wopanga magalimoto. Gwiritsani ntchito zabwino zazikulu monga kusinthasintha kwakukulu, malo akulu, kusinthasintha, komanso mayendedwe osalala m'magawo onse kuti akwaniritse zosowa za maulendo apakhomo ndi amalonda m'zochitika zonse; Kugwiritsa ntchito magalimoto ngati chonyamulira kulumikiza ntchito, banja, kulandira mabizinesi, ndi moyo wachikhalidwe, kukwaniritsa kusintha kwa mayendedwe omasuka, otseguka, komanso anzeru. Nthawi yomweyo, Dongfeng Fengxing imaganizira zosowa za ogwiritsa ntchito ndikupanga njira yonse yogwirira ntchito yokhala ndi "chidziwitso cha ogwiritsa ntchito" ngati maziko kudzera mu chitetezo cha magalimoto chamtengo wapatali, luntha lalikulu pakulumikizana ndi magalimoto, ndi ntchito zolondola kwambiri, kupatsa ogula njira yatsopano ya moyo ndi mayankho oganiza bwino komanso omasuka oyenda.
Mzimu wa Dongfeng Liuqi: Kudzidalira, kudzikonza, kuchita bwino, kupanga zinthu zatsopano, mgwirizano, ndi makhalidwe abwino kwa dziko ndi anthu
Nzeru yaikulu: Kupititsa patsogolo kosalekeza, kupanga zinthu zabwino kwambiri, kupanga zinthu zatsopano, kudalira kwambiri, khalidwe labwino, kuyika patsogolo, komanso makasitomala patsogolo
M'tsogolomu, Dongfeng Fengxing ipitiliza kutsatira njira yopangira "yoyang'ana pa khalidwe labwino komanso yoyang'ana pa mtundu", yokhazikika pa khalidwe, kutsatira njira yabwino yofufuzira ndi chitukuko, kupititsa patsogolo ntchito zamtsogolo, ndikukwaniritsa bwino masomphenya a mtundu wa "mtsogoleri mu ntchito zoyendera zaukadaulo pafupi ndi ogwiritsa ntchito". Ndi malo otseguka komanso osinthika, kuyanjana kwanzeru, komanso moyo wangwiro wamagalimoto a anthu, timathandiza aliyense woyenda ndi mphepo "kulamulira dziko lapansi ndi mtsogolo ndi nzeru".
Dongfeng Fengxing - Brand Vision: Mtsogoleri Waukadaulo Wotsogolera Utumiki Woyendera Pafupi ndi Ogwiritsa Ntchito
-Ntchito ya Brand: Ndi kudzipereka, kulola ogwiritsa ntchito kusangalala ndi maulendo
-Mtengo wa Brand: Malo anzeru, sangalalani ndi zomwe mukufuna
-Chiganizo cha Brand: Wokongola padziko lapansi, wanzeru mtsogolo
