SUV
MPV
Sedani
EV
Posachedwapa, pa Msonkhano wa 2025 wa China Public Relations Development womwe unachitikira ku Beijing, mlandu wa Dongfeng Liuzhou Motor Co., Ltd (DFLZM) wokhudza ubwino wa anthu "Escort the College Entrance Exam with a Caring IP: Making Love Audible" unasankhidwa bwino ngati "2025 Annual Excellent Public Relations Case". "Kuzindikira kumeneku kukuwonetsa udindo wa mtundu wa magalimoto mdziko lonse, chifukwa cha mtundu wake watsopano wa ubwino wa anthu komanso kufunika kwake pagulu."
Pakati pa nyengo ya mayeso olowera ku koleji, DFLZM, mogwirizana ndi Brand Alliance ndi Public Welfare Carpool initiative, idasintha kutentha kukhala ntchito. Munthawi ya mayeso a 2025, DFLZM idagwiritsa ntchito mitundu yake yotchuka, kuphatikiza Forthing luxury intelligent electric flagship van V9 ndi sedan ya dziko lonse yotchedwa S7, kuti apange gulu la akatswiri operekeza. Ntchitoyi idapatsa ophunzira ulendo wolimbikitsa kuchokera kunyumba kwawo kupita kumalo oyeserera.
Popitilira ntchito zachikhalidwe zoyendera mayeso zomwe zimangopereka mayendedwe, DFLZM ndi Public Welfare Carpool adakhazikitsa unyolo wokwanira wopereka chithandizo womwe umaphatikizapo "chithandizo cha magalimoto + maphunziro achitetezo + chithandizo chadzidzidzi." Pogwiritsa ntchito zaka 14 zomwe adakumana nazo komanso njira yake yoyendetsera madalaivala komanso njira yotumizira, Public Welfare Carpool idakwaniritsa bwino zosowa za ophunzira paulendo, kuonetsetsa kuti galimoto iliyonse ikugwiritsidwa ntchito bwino. Madalaivala onse a magalimoto adaphunzitsidwa bwino zachitetezo ndipo adadziwa bwino njira zozungulira malo oyeserera. Nthawi yomweyo, magulu othandizira zadzidzidzi anali okonzeka kuthana ndi zochitika zosayembekezereka. "Ntchito yothandiza anthu onseyi, yomwe idakhudza mizinda 30 mdziko lonselo komanso yokhudza magalimoto odzipereka opitilira 5,000, pamapeto pake idapindulitsa anthu masauzande ambiri omwe adalemba mayeso, kuteteza ulendo wawo wopita ku maloto awo. Kufalitsa kolunjika kuchokera ku atolankhani odalirika monga China Daily Online kunawonjezera kwambiri zotsatira za ntchitoyi yosangalatsa. Zochita zenizeni za DFLZM pakukwaniritsa udindo wa anthu zidafalikira kwambiri, zomwe zidalola anthu ambiri kuwona kudzipereka ndi kutentha kwa mtundu wamagalimoto mdziko lonse.
Kupambana kwakukulu kwa pulogalamu ya "Love Ride for Exam" iyi kulinso mu kafukufuku watsopano wa DFLZM wa chitsanzo cha "Social-Enterprise Collaboration" cha ubwino wa anthu. Chitsanzochi chimasiyana ndi njira yachikhalidwe ya opanga magalimoto okha omwe amachita zachifundo za anthu. Mwa kugwirizana ndi mabungwe azaumoyo wa anthu am'deralo, chimakwaniritsa zosowa za omwe alemba mayeso, kuthetsa mavuto omwe ali muutumiki wanthawi zonse wa mayeso monga kuchuluka kwa mayendedwe ndi miyezo yosagwirizana yautumiki.
Mu ntchito yothandiza anthu onse imeneyi, DFLZM inasintha kuchoka pa kukhala "wopereka magalimoto" kukhala "mnzake wosamalira anthu onse." Kutenga nawo mbali kwakukulu pa ntchito yothandiza anthu onse pamalopo sikunangowonjezera luso ndi kudalirika kwa mabungwe othandiza anthu onse komanso kunalola kuti nzeru za DFLZM ndi udindo wake pagulu zikhale zogwirizana kwambiri.
Kusankhidwa ngati Nkhani Yapachaka Yabwino Kwambiri Yokhudza Maubwenzi Aanthu ya 2025 ikuyimira kuvomerezedwa kwa makampani chifukwa cha machitidwe a DFLZM osamalira anthu. DFLZM ipitiliza kupita patsogolo, kupereka chikondi cha mtundu kudzera muzochita zosiyanasiyana zosamalira anthu komanso njira zatsopano zochitira zinthu, nthawi zonse ikusunga udindo wake monga kampani yamagalimoto yadziko lonse.
Nthawi yotumizira: Feb-09-2026
